Dynamic Markets heeft onderzoek gedaan naar de zwakten van Business
Intelligence op dit moment. Diann Daniel geeft in onderstaand artikel
een samenvatting van het onderzoek.
SeeWhy Software, the privately held maker of a real-time business intelligence (BI) platform, commissioned researchers at Dynamic Markets
to survey how well business intelligence was being used in operations.
The study surveyed 218 enterprise operations managers in the United
States and the United Kingdom. The results validate SeeWhy's value
proposition, says Charles Nicholls, the company's CEO.
The survey identified three issues in business intelligence today:
1. BI tools provide out of date information. A majority of
respondents find themselves needing to make decisions before all the
necessary information is in. This means that information gleaned from
BI reports is not made relevant for today. Sixty-three percent think
business intelligence reports are relegated to reference documents used
to report official numbers.
2. Business intelligence tools fail to identify process problems. Eighty percent of operations managers polled were alerted to problems by people rather than from data alerts.
3. BI tools can't be used as predictors. Fifty-eight percent of
respondents say business opportunities have been missed or problems
have not been spotted due to a lack of time-sensitive, relevant
information.
Nicholls says that to gain value from business intelligence systems,
the technology must be built into daily processes to enable
autocorrection and real-time usable information, rather than waiting
for data to be updated. He does not think event-driven, real-time BI
tools will replace traditional BI; instead, real-time and event-driven
business intelligence should provide a new frontier, such as the
alerting of supply chain issues before they happen. Nicholls, the
former head of Business Objects' analytics division, founded SeeWhy Software in 2003.
(bron: Diann Daniel, NetworkWorld.com)
|